When looking to give a gift to clients or potential ones, a lot of people drop the ball. Yes, while a stress ball or other item might be cool to some, it's seen as annoying to others. For this reason, when giving away a gift, one should opt to give pens as it's a great marketing ploy, and here are three reasons why this is true.
Valuable: Think about it, if you are like most people, you will always need a pen. As much as we get online and use smartphones to run our lives, we always need a pen to jot down information or take notes about something going on in life or at a business meeting. For this reason, if you want to impress your clients sand give them something they will use, you should consider a promotional pen as they will constantly grab it out of their bag or pocket and use it in their daily life.
Long-lasting: While people lose pens, they also do try to hang on to them for a long time. If you can give a pen to a person and they keep it for a few months, you got your business name out there with almost no effort. So, remember, if you want a long-lasting gift, remember to consider a promotional pen. Not only that, since pens are often mistakenly stolen, you can get your business name out there to other people who may not know anything about you, your product or your services that you offer.
Easy to advertise: Finally, if you are looking to advertise a product or service, you can do so with a promo pen. It's easy to do so as people have come to expect it. In fact, it's so common that nobody will think twice. This is in stark contrast to other promotional gifts such as shirts since people are going to get annoyed by a big logo on an otherwise cool shirt. Yes, with a website and phone number on your pen, you are going to get your name out there, and people will take notice.
If you want to hand out a boring item to your current or potential customers, go for it. However, if you want to give something truly useful that people will actually use all the time, you need to consider a promotional pen as it's inexpensive and easy to hand out to people.